Core Values

At Mighty Ape, our core values shape all the decisions we make every day. They set the direction for the company, prioritise website features, assist with hiring staff, guide our customer service team, define our company culture and everything in between.

• Win Customers
  For Life

  Put customers first and think long-term.

• Be Honest

  Act with integrity and treat others how you would like to be treated.

• Explore
  New Ideas

  We're changing the way that people shop.
  Think outside the box.

• Have Fun

  Create joy in everything we do. Make Mighty Ape a positive and happy place to work and shop.

• Be Safe

  Take care of yourself and others. Get home safe every day.

TL;DR - Watch the video instead!