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64 Shots

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64 Shots

Leadership in a Crazy World
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Hardback
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Description

64 Shots: Leadership In a Crazy World is a compendium of value-accelerators for business and life. It is gathered as a 64-shot method from the astute observations and remarkable life of creative business leader and iconoclast Kevin Roberts. A provocative figure traversing the peaks of global commerce, media and sport, Kevin Roberts (creator of the ground-breaking idea Lovemarks) is recognised as one of today's most uncompromisingly-positive and inspirational leaders.

Author Biography:

Kevin Roberts is a creative business leader and iconoclast whose current career roles include Executive Chairman of Saatchi & Saatchi, one of the world's most iconic advertising brands, and Head Coach of Publicis Groupe, the world's third largest communications group. He was previously CEO Worldwide of Saatchi & Saatchi (1997-2014), and has held leadership positions at Gillette, Procter & Gamble and Pepsi-Cola throughout the world. His business books include the groundbreaking Lovemarks: The Future Beyond Brands (powerHouse Books, 2004) published in 18 languages. Kevin Roberts is Honorary Professor of Creative Leadership at Lancaster University, Honorary Professor of Innovation and Creativity at the University of Auckland Business School, and Honorary Professor of Leadership and Innovation at the University of Victoria (B.C.) School of Business. He advises national organizations and global brands across commerce, media and sport. He lives in New York City and Arizona USA, Auckland New Zealand, and Grasmere in England's Lake District. In 2013 he was made Companion of the New Zealand Order of Merit.
Release date Australia
June 23rd, 2016
Author
Audience
  • General (US: Trade)
Pages
220
Dimensions
164x23x235
ISBN-13
9781576877715
Product ID
23151922

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