Non-Fiction Books:

Brand New

Format

Paperback / softback

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Brand New
35% off
$50.99 was $78.99
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In stock with supplier

The item is brand new and in-stock in with one of our preferred suppliers. The item will ship from the Mighty Ape warehouse within the timeframe shown below.

Usually ships within 10-14 days

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Estimated arrival:

  • Around 13-19 June using Express Delivery
    Mighty Ape can deliver this product within 1-2 business days (usually overnight) to urban centres across Australia, and some remote areas. Learn more
  • Around 14-21 June using standard courier delivery

Description

20 short features complement the main text, presenting snapshots of retail, branding and consumer behaviour from around the world. Critics, historians, anthropologists, sociologists, designers as well as voices from the business world offer a range of opinions on topics as diverse as shopping in China, fakes and counterfeiting, and the branding of personality. It is aimed at students and observers of modern culture and should appeal to anyone who shops as well as those with an interest in advertising, product design and fashion.

Author Biography

Jane Pavitt is University of Brighton/V&A Senior Research Fellow and Curator of the exhibition Brand.New at the V&A in October 2000.
Release date Australia
September 30th, 2002
Contributor
Edited by Jane Pavitt
Country of Publication
United Kingdom
Edition
New edition
Illustrations
200 colour illustrations
Imprint
V & A Publications
Pages
240
Dimensions
250x287x16
ISBN-13
9781851773244
Product ID
1761297

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