Business Relationships for Competitive Advantage

Name: Business Relationships for Competitive Advantage
SKU: 5374926
Price: 270.99 AUD
Availability: InStock

Managing Alignment and Misalignment in Buyer and Supplier Transactions

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Hardback

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Description

This volume provides a summary and critical appraisal of the thinking that informs the management of business relationships, from the perspectives of both the buyer and supplier. The authors argue that these approaches are one-dimensional and instead recommend a more holistic approach based on power, interaction and portfolio perspectives. The book provides evidence of how relationships can be aligned and misaligned in practice, using 18 examples drawn from a variety of business cases and circumstances.

Author Biography:

ANDREW COX is CIPS Professor of Business Strategy and Procurement at Birmingham University Business School. He is also Chairman of Robertson Cox Ltd, a competence development consultancy. - CHRIS LONSDALE is Lecturer in Supply Chain Management at the University of Birmingham and has worked with a number of private and public sector organisations. - JOE SANDERSON is Lecturer in Supply Chain Management and Deputy Director of the CBSP. - GLYN WATSON is Lecturer in Supply Chain Management in the CBSP. - Together they have co-authored of a number of books on the subject.

Release date Australia

December 19th, 2003

Author

Audiences

Professional & Vocational
Tertiary Education (US: College)

Illustrations

XII, 246 p.

Pages

246

Dimensions

140x216x19

ISBN-13

9781403919045

Product ID

5374926

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