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Cold War on the Home Front

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Cold War on the Home Front

The Soft Power of Midcentury Design



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Cold War on the Home Front by Greg Castillo
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The first in-depth history of how domestic environments were exploited to promote the superiority of either capitalism or socialism on both sides of the Iron Curtain, Cold War on the Home Front reveals the tactics used by the American government to seduce citizens of the Soviet bloc with state-of-the-art consumer goods and the reactions of the Communist Party.

Author Biography

Greg Castillo is associate professor of architectural history at the College of Environmental Design, University of California, Berkeley.
Release date Australia
March 1st, 2010
Country of Publication
United States
University of Minnesota Press
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