Why is fear a dominant emotion in contemporary society? Why are politicians using words like 'terror', 'evil' and 'fundamentalism', and what effect is it having on public consciousness? This book taps into the cultural psyche to explore the link between ideology and emotional and psychological manipulation. It shows that the Bush administration has been hugely successful in controlling and developing a new political climate through the creation of an almost hypnotic mass consciousness. From the sado-masochist hysteria of Mel Gibson's The Passion of the Christ‚ to the atrocities at Abu Ghraib prison; and from the genocidal use of depleted uranium in Iraq to the apocalyptic language driving the Christian Right's assault on basic human rights. Davis's findings take us to the heart of the ideological paralysis of the Left, while offering an innovative approach to understanding contemporary history.