Business & Economics Books:

Entrepreneurship

A Small Business Approach
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Paperback
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Description

"Entrepreneurship: A Small Business Approach" takes a hands-on, problem-based learning approach that works through real problems faced by entrepreneurs and small business owners. Using real-world scenarios and exercises throughout, it puts the student in the roles of financial analyst, marketer, and business owner to find solutions. By drawing on the most current environmental conditions and solid research, "Entrepreneurship" provides students with the necessary foundation to design, start, and manage a small business.
Release date Australia
March 1st, 2010
Audience
  • Tertiary Education (US: College)
Country of Publication
United States
Illustrations
illustrations
Imprint
McGraw Hill Higher Education
Pages
368
Publisher
McGraw-Hill Education - Europe
Dimensions
215x274x15
ISBN-13
9780073403113
Product ID
3680883

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