This work sets out to enlighten - or even entertain - health service staff, professional advisers, and pharmaceutical representatives. The mysterious science of health economics is revealed as the catalyst for change in every aspect of health-care delivery. How should doctors, nurses, pharmacists and health-service managers interpret the barrage of information produced by the pharmaceutical industry? This work aims to find out.
Table of Contents
An introduction to economic thinking; institutional frameworks and health care; health care as an economic commodity; consumer choice in health care; social analysis and dynamic choice; dynamic choice and the analysis of uncertainty; from health economics to information.