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How To Write Marketing Copy That Gets Results

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How To Write Marketing Copy That Gets Results

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Paperback / softback

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How To Write Marketing Copy That Gets Results by James Essinger
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Description

Whether producing sales leaflets, corporate brochures, newspaper advertising or business-to-business letters, most managers, especially marketing manangers and executives, need to write good, clear and effective copy. This book shows them how.
Release date Australia
February 27th, 1996
Country of Publication
United Kingdom
Illustrations
Illustrations
Imprint
Financial Times Prentice Hall
Pages
192
Dimensions
156x235x14
ISBN-13
9780273620471
Product ID
1753773

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