In Just Do It! Eray Honeycutt gives the reader insights into how he overcame early odds (and a life-threatening assault) as he scaled the ladder of success with persistence and zeal. He also sheds valuable light on how anyone interested in the food and beverage/lodging industries can bypass difficulties that would otherwise inhibit progression in those careers. The complete overview of Eray's life gives the reader a clear understanding how faith, love, determination and perseverance have underscored his drive to succeed and find fulfillment and happiness. The icing on the cake is Eray's love of yachts and classic cars, which he learned to restore from frumpy to fantastic - even award winning - in both categories. Just Do It! is a breezy, uplifting read that provides both substance and inspiration, laced deliciously with just the right amount of humor. Above all, it offers the reader keen insights into the power of positive living.