Steve Fox, principal at Marijuana Strategies, is one of the leading figures in the movement to create a legal, regulated marijuana market in the United States. He is a cofounder of the National Cannabis Industry Association, which currently represents more than 250 state-legal businesses, and serves as a strategic advisor to the organization. While at the Marijuana Policy Project (MPP) from 2002-2013, Steve lobbied Congress and guided numerous ballot-initiative campaigns, including the Amendment 64 campaign in Colorado, which made personal possession and cultivation of marijuana legal, while establishing a regulated market for adults. In 2005, Steve conceptualized and cofounded (with coauthor Mason Tvert) Safer Alternative for Enjoyable Recreation (SAFER) in Colorado for the express purpose of educating the public about the fact that marijuana is less harmful than alcohol. The goal, eventually realized, was to change the mindset of voters in order to make marijuana legal through a ballot initiative. He now serves as an independent consultant, advising individuals and organizations on marijuana policy- and industry-related issues. Paul Armentano is the deputy director of NORML (The National Organization for the Reform of Marijuana Laws) and the NORML Foundation. A recognized national expert in marijuana policy, health, and pharmacology, he has spoken at dozens of national conferences and legal seminars and has testified before state legislatures and federal agencies. He appears regularly on Drew Pinsky's nationally syndicated radio show, Dr. Drew Live, and his work has appeared in over 500 publications. Armentano is the 2008 recipient of the Project Censored Real News Award for Outstanding Investigative Journalism. He currently lives in California with his wife and son. You can visit the NORML Foundation online at norml.org. Mason Tvert is the cofounder and executive director of Safer Alternative for Enjoyable Recreation (SAFER) and the SAFER Voter Education Fund. He appears frequently in the news and travels the country promoting the "Marijuana Is Safer Than Alcohol" message. He resides in Denver, where he serves on the city's Marijuana Policy Review Panel, appointed by Mayor John W. Hickenlooper. Read Mason's blog on The Huffington Post at www.huffingtonpost.com/mason-tvert.