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Mass Media in a Changing World

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Mass Media in a Changing World

2009 Update

Format

Mixed media product

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Mass Media in a Changing World: 2009 Update by George Rodman
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Description

This engaging text introduces students to the world of media through a unique structure that makes the material easily intelligible and meaningful to their lives. Each chapter is divided into three-part narrative sections: history, industry, and controversy. "Mass Media in a Changing World" is the story of where the media came from, why they do what they do, and why those actions cause controversies. The Updated Second Edition features updated statistics and current examples, including the Web 2.0, the firing of Don Imus, coverage of the shootings at Virginia Tech, citizen journalism and blogs, and much more!
Release date Australia
February 29th, 2008
Author
Country of Publication
United States
Edition
2nd
Illustrations
illustrations
Imprint
McGraw-Hill Higher Education
Pages
577
Dimensions
214x276x24
ISBN-13
9780077257309
Product ID
3103068

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