In early 1972, Ita Buttrose and Kerry Packer, got together to create a magazine that became one of the most dramatic sensations in Australian publishing history. The result was a magazine that led the way in articulating for women a new way of thinking about themselves and their place in cultural Australia. Filled with intelligence, wit, and a go for it attitude, the fledgling Cleo took off on its first issue, taking Kerry, Ita, and a hand-picked bunch of iconoclastic staffers along for the ride. The drama of early Cleo is a Camelot story, of the best and the brightest on a quest for something they're not entirely sureĀ of.