They started out with grant from the Prince's Trust and a stall in London's Portobello Market and have since graced the shelves of Fortnum & Mason, Waitrose, Harrods and Whole Foods Market. Popina thrives on producing hand-made, organic, additive-free sweet and savoury bakes using the finest seasonal ingredients. A small team of chefs, including a former pastry chef from Le Caprice, bake their products from scratch every day. Popina Book of Baking is a unique opportunity to make their artisan-style treats at home. Chapters include Biscuits, Biscotti & Bites, Sweet Tarts & Pies, Cakes & Muffins, Savoury Straws & Bites, and Savoury Tarts. There are easy, no-fuss recipes, from Ginger and Caramelized Chilli Biscuits and Fig, Apricot and Pistachio Biscotti, to Butternut Squash and Parmesan Tart.
Isidora Popovic set up Popina in 2000 after graduating in Contemporary Art at Goldsmiths College. Originally from Serbia, her father was a poet, her grandfather milled flour and her great-great grandfather was a Duke.