Corporations are like strippers, dressed up to the nines plastered in makeup, selling a dream. No wonder men get fooled so easily in love and investments. But as women, we have no excuses not to be winning in the world of business and investment. 50% of consumers are women- but less than 5% of management in Fortune 500 companies is. This gives women a distinct advantage in investing and business, just due to how we think, but these innate advantages are rarely pointed out to us. For the past 10 years, financial consultant and tax expert Crystal Stranger, EA has helped many to maximize returns and find ways to capitalize on investments that other trend predictors missed. It's why her insights on finance are so valuable to businesses and friends alike. The same advantages women possess for investing are often deprecated by society. Or we are criticized and acclaimed for the same strengths. It is true that not every woman has the same set of strengths, but those differences are what will give you an advantage. This book will teach you to find your own financial strengths: Lean a system to determine if what you are doing now is effective. Financial essentials are explained in easy to understand terms with clear examples. Find ways to save and invest without sacrificing the pleasures of life. Free up time to invest and enjoy more moments with your family, finding true balance with your home and work life. Gain confidence in your financial decision making process. Explore business ideas that can improve the world while increasing your bank balance. Discover hidden investment secrets already around you that can make you rich! Through inspirational stories of female investors and businesswomen, this book will inspire you to make better financial choices to create the life you have only dreamed of, until now. You are the only one who can make your life better, so choose to do so now. "Think Different" was the marketing slogan Steve Jobs used to propel Apple to the company it is today, but the idea behind it is best suited to women as in fashion, and life, we are generally thinking a few steps ahead. Through reading Pro Choice you will get a step by step process to learn how to make use of how you already think different to outsmart the business world and build the life of your dreams.