Written by one of the leading figures in ethnographic research in the UK, this book addresses the key issues and problems surrounding this research tradition. The continuing interest in such research has meant that much has been written on how to do it but very little on how to read and interpret ethnographic studies. *Provides a practical guide to the critical reading of ethnographic research, discussing how to identify the main arguments and what is involved in assessment. *New edition updates examples and includes new material concerning issues raised by postmodernists.