With juicing being as popular as it is, Sheldon Wright knew that a good book on juicers or juicing machines would be helpful so that people could have some kind of guidance on which juicers to buy. When he was in the market for a juicer, all he wanted to do was have a handy guide at his fingertips to read information on or even get reviews for different juicing machines so that he could make an informed decision. Sheldon just couldn't find one that had the information that he was looking for. Because people are so much into juicing these days, he safely assumed that they too were having difficulty finding a good book on the various juicers in the marketplace today. So he did some research and put information together that those individuals would really be able to appreciate and use as they try to decipher which juicer is best for them. It's a guide like this that he wished was available when he was in the market for a brand new juicer.