This is the one-stop guide to all you need to know about the ins and outs of running an interior design firm. Finally, students of interior design have a complete guide to everything they need to know about starting and running their own interior design business. This insider's guide contains all the necessary tools and strategies to successfully launch and grow a professional design business in the ultra competitive world of modern residential interior design. Drawing from the authors' combined experience of more than 50 years in the business, this volume includes expert advice on everything from how to pick the right design field to enter, to landing clients and getting referrals, and from how to effectively market your business and bid competitively on projects, to managing budgets, cash-flow, and make a profit.
Robert Hale has successfully run a number of residential design offices around the world, and most recently, co-founded Hale-Williams Interior Design. Tom Williams has taught Business Practices for Interior Designers at Monterey Peninsula College, California. He is the co-founder of Hale-Williams Interior Design.