Business & Economics Books:

Strategy As Action

Competitive Dynamics and Competitive Advantage
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$229.99
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Description

Strategy as Action presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitive uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions.
Release date Australia
September 29th, 2005
Audience
  • Professional & Vocational
Illustrations
numerous tables and line drawings
Pages
288
Dimensions
164x247x24
ISBN-13
9780195161441
Product ID
4729228

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