The 1440 Power System(R) expands on the concepts from The Time Factor. It is the connector! It breaks down further the 1,440 minutes we have each day into three separate time zones. Each is having their purpose, and when recognized, the full power of the 1440-Experience will begin to emerge! The zones are SLEEP/LIVELIHOOD/ON-TIME. ON-TIME is the difference maker and replaces the words off, free, spare, and down! When you chunk down your day into this pure awareness, life becomes organized, leveraged and powerful. 1440TIME(TM) is the cornerstone of this 21st-century principle, utilizing a patent 1440 Minute Countdown Clock as the instrument to activate time awareness, turning our standard clock into a tangible reality... and not just a number on a circular sphere!