The Flight of the Creative Class

The New Global Competition for Talent

By:

Richard Florida

Format:

Paperback / softback

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Description

The most valued workers today are what the economist Richard Florida calls the Creative Class, skilled individuals ranging from money managers to make–up artists, software programmers to steady–cam operators who are in constant demand around the world. Florida's bestselling The Rise of the Creative Class identified these workers as the source of economic revitalization in American cities. In that book, he shows that investment in technology and a civic culture of tolerance (most–often marked by the presence of a large gay community) are the key ingredients to attracting and maintaining a local creative class. In The Flight of the Creative Class, Florida expands his research to cover the global competition to attract the Creative Class. The United States was, up until 2002, the unparalleled leader in creative capital. But several key events––the Bush administrations emphasis on smokestack industries, heightened security concerns after 9/11 and the growing cultural divide between conservatives and liberals––have put the US at a substantial dis–advantage.

Author Biography:

Richard Florida is the author of the best-selling The Rise of the Creative Class: And How Its Transforming Work, Leisure Community and Everyday Life, which was awarded the Political Book Award for 2002 by the Washington Monthly and named by the Globe and Mail as one of the ten most influential books of that year in the United States.

Release date Australia

June 1st, 2006

Author

Richard Florida

Audience

Professional & Vocational

Pages

352

Dimensions

152x229x22

ISBN-13

9780060756918

Product ID

1718134

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