The Internationalization of US Franchising Systems

By:

Ilan Alon

Format:

Paperback / softback

Series:

Transnational Business and Corporate Culture

Show Hide Adult Content

$60.99

RRP:: ~~$67.99~~ save 10%

Available from supplier

Usually ships in 3-4 weeks

0 in Trolley

Price Match

Wrap this item as a gift ($5.90) - add a free gift card on the next page

Buy Now, Pay Later with:

Afterpay is available on orders $100 to $2000 Learn more

Availability

Delivering to:

Estimated arrival:

Around 4-14 June using International Courier

Description

This book reviews both the environmental and organizational factors of international franchising, but focuses on the latter because environmental factors can not adequately explain why some franchisers within a particular industry internationalize. This study finds that organizational factors such as the size, age, growth rate, pricing strategies and the geographical dispersion of the firm, collectively affect the franchising firm's decision to internationalize. However, the individual variables are different in significance and magnitude for the retailing, hotel and motel, and professional business service industries.

Release date Australia

February 29th, 2016

Author

Ilan Alon

Audiences

General (US: Trade)
Tertiary Education (US: College)

Pages

112

Series

Transnational Business and Corporate Culture

Dimensions

140x216x6

ISBN-13

9781138973114

Product ID

26234401

Customer reviews

Nobody has reviewed this product yet. You could be the first!

Write a Review

Marketplace listings

There are no Marketplace listings available for this product currently.
Already own it? Create a free listing and pay just 9% commission when it sells!

Sell Yours Here