The globalization of world markets has fundamentally affected firm strategy, making the implementation of global strategies a new imperative. To answer this, research has boomed in global strategy, increasing in quantity and quality. This timely, unique and comprehensive book reflects the development and maturation of research in this field. Led by world-recognized scholars, this companion offers insights from a range of disciplines and helps researchers and students to map out the field of global business strategy. An international team of expert business scholars cover the research terrain in an accessible style that renders the material suitable for students, academics and practitioners interested in international business strategy.

Author Biography

Bjoern Ambos is Professor of Strategic Management and Director at the Institute of Management of the University of St. Gallen, Switzerland Tina C. Ambos is Professor of Strategy at The Univertsity of Sussex, UK Stephen Tallman is The E. Claiborne Robins Distinguished Professorship in Business at the University of Richmond, USA