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Virtuelle Kundenintegration in Die Neuproduktentwicklung

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  • Virtuelle Kundenintegration in Die Neuproduktentwicklung on Paperback by Michael Bartl
  • Virtuelle Kundenintegration in Die Neuproduktentwicklung on Paperback by Michael Bartl
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Description

Michael Bartl stellt folgende Themen in den Mittelpunkt seiner Uberlegungen: Selektion fortschrittlicher Kunden im Internet; Einflussfaktoren des Innovationstransfers; Akzeptanz aus Sicht der innovierenden Unternehmen; Gestaltung und Anreizstrukturen."

Author Biography

Dr. Michael Bartl promovierte bei Prof. Dr. Holger Ernst am Lehrstuhl fur Innovationsmanagement in der WHU - Otto Beisheim School of Management, Vallendar Er ist im Vorstand der HYVE AG in Munchen tatig. "
Release date Australia
September 26th, 2006
Author
Audience
  • General (US: Trade)
Contributor
  • Foreword by Prof Dr Holger Ernst
Country of Publication
United States
Illustrations
black & white tables, bibliography
Imprint
Deutscher Universitatsverlag
Publisher
Deutscher Universitatsverlag
ISBN-13
9783835004504
Product ID
27104674

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