The turn-out in elections since the end of the Second World War plunged from 80 per cent to 60 per cent and is expected to fall even lower in the wake of the scandal of MPs' expenses and allowances. Politicians and commentators claim that voters are not just disenchanted but apathetic. Why Vote? argues that people today are far from apathetic - in fact, they care passionately about a wide range of issues. The problem is making them see the relevance of the political process to their lives. Instead of preaching, though, this witty and irreverent book deals with politics with humour. It takes readers back to first principles, including a hilarious run through many of Parliament's ludicrous out-dated traditions. But despite its light-hearted approach and the exposure of many good reasons why no rational person would want to turn out on election day, Why Vote? tackles the crucial issue of the importance of each individual playing their part in the democratic process. It is an essential guide on the eve of probably the most absorbing and critical General Election for years.
Jo Phillips is an award-winning journalist and former spin doctor. She has worked for all the major broadcasters and has played a key role in local, European and general elections. David Seymour is a former political editor of the Mirror Group, leader writer on the Daily Mail and founder of Student Mirror. He has been a regular broadcaster on radio and television.