Hooray! Your book is written, and published, and headed for the NY Times Best Seller List! Ah, if only that were true. Regardless of the path that got you here, even award-winning bestsellers have to embrace a marketing plan that helps their book soar. Join us here for LAUNCH PAD: The Countdown to Marketing Your Book. From Dan Blank's marketing mindset guidance to practical tips on leveraging social media, book clubs, reviews, and so much more, this book, the third in a series of three on writing, publishing, and marketing your book, LAUNCH PAD will help you get it done! Each focused chapter engages you in a process that will raise your marketing IQ, build your skill set, and set you on a path for a successful book launch and marketing plan. Replete with countdown tips, ways to connect directly to the authors, and bonus downloadable planning sheets, LAUNCH PAD delivers a marketing book that speaks right to you. The brainchild of entrepreneur, author, and speaker, Grace Sammon, this book series builds on the wildly popular radio show LAUNCH PAD - which celebrates book releases and the authors who create them. This volume is endorsed by James River Writers and is led by Grace Sammon and Author Marketing Coach Mary Helen Sheriff. Welcome to the LAUNCH PAD. Now, let's see you and your book soar!