Non-Fiction Books:

The Beginnings of Communication Study in America

A Personal Memoir
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Paperback / softback
$227.99
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Description

Universally considered to be the founder of the field of communication studies, Wilbur Schramm left unfinished this final work on his personal perspective of the field. In it, he acknowledged the seminal contributions to communication of four inspirational social scientists whose theories and methods laid the foundation for the discipline: Harold D Lasswell, Paul F Lazarsfeld, Kurt Lewin and Carl I Hovland. This collection has now been posthumously supplemented by the editors, Steven H Chaffee and Everett M Rogers, whose contribution documents the history of the spread of the subject among universities in the United States.
Release date Australia
April 8th, 1997
Audience
  • Professional & Vocational
Pages
218
Dimensions
140x216x12
ISBN-13
9780761907169
Product ID
2450954

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