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The Changing World of Publishing
The Changing World of Publishing
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The Changing World of Publishing

A Special Issue of the Journal of Media Economics
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Description

This issue represents a broad synopsis of the past, present, and future of electronic publishing. The contributors explore the opportunities and challenges related to this new distribution channel, and the effect of this change on publishers, authors/editors, distributors, and consumers. Standing with the key to the "new world," publishers will be faced with new opportunities and nagging issues related to new competition, content control, and protection of revenue streams requiring strategies that stress rationalization of distribution systems, cross-promotion, strategic pricing, and leveraging to new revenue sources. In addition, this issue also highlights the objections of consumers to these types of change, the benefits of the new technology for consumers, and the adaptation of the publishing industry as a whole.

Author Biography:

Dan Shaver and Mary Alice Shaver
Release date Australia
March 1st, 2000
Audiences
  • Postgraduate, Research & Scholarly
  • Professional & Vocational
  • Undergraduate
Contributor
  • Edited by Albert N. Greco
Pages
74
Dimensions
152x229x3
ISBN-13
9780805896008
Product ID
6924717

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