Tweeting Brexit

Social Media and the Aftermath of the EU Referendum

By:

Maja Simunjak

Format:

Paperback / softback

Series:

Routledge Studies in Media, Communication, and Politics

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Description

Tweeting Brexit presents the most thorough examination of the role that the most political social network, Twitter, played in creating, negotiating, and challenging Brexit narratives during the process of UK’s exiting of the European Union. Working with multiple methods, from digital media analysis to interviews, and a wide variety of data, the book offers scrutiny of Brexit-related tweets and discourses they promote and gives voice to key actors – UK citizens, political and media actors – to explain why and how they’ve used Twitter to talk about Brexit and with what outcomes. In doing so, the author engages with, and enhances, a range of theoretical discussions central to our understanding of the role of social media in politics, from permanent campaigning on social media to social media journalism. With a reach far beyond the central Brexit case study, the book discusses new trends and practices in political communication and contextualises them with references to empirical evidence. The book is key reading for all students and researchers in digital media and politics, digital methods, and related areas, as well as anyone interested in developing their understanding of the role that Twitter plays in political communications.

Author Biography:

Maja Šimunjak is Senior Lecturer in Journalism at Middlesex University London and a Leadership Fellow of the Arts and Humanities Research Council.

Release date Australia

January 29th, 2024

Author

Maja Simunjak

Audience

Tertiary Education (US: College)

Illustrations

10 Tables, black and white; 6 Line drawings, black and white; 6 Illustrations, black and white

Pages

180

Series

Routledge Studies in Media, Communication, and Politics

ISBN-13

9781032037882

Product ID

38311551

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