Sold by Mighty Ape
Instructional design isn’t just about modules and rubrics-it’s powered by motivation: the fire that fuels designers, the arc that drives instructors, the mandate that guides supervisors, and the signal that reflects students’ engagement.
Blending theory with practice, this book weaves together six foundational frameworks-Self-Determination Theory, Job Demands-Resources, Expectancy-Value-Cost, Conservation of Resources, Herzberg’s Two-Factor Model, and Keller’s ARCS-with real-world case studies and checklists.
Designers learn to fuel creativity while honoring structure.
Instructors find ways to preserve authenticity within systems.
Supervisors lead with fairness that empowers others.
Students become active signals in designing learning that works.
With reproducible tools, motivating stories, and fresh insights on AI-augmented design, this book is a guide-and an invitation, to design not just for content but for the human energy behind learning.
We are committed to protecting your rights under the Consumer Guarantees Act and working with our suppliers to assist with warranty claims. Products sold by Mighty Ape will be covered by a Manufacturer's Warranty for at least a one-year period from the date of purchase.
Your warranty will cover any manufacturing defects which, if existing, will present themselves within this warranty period.
Your warranty will not cover normal wear and tear, faults caused by misuse, and accidents which cause damage or theft caused after delivery. Using the product in a way it is not designed for will void your warranty.
Please refer to our Help Centre for more information.