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The No-BS Financial Playbook for Small Business CEOs
How to Create a Scalable and Valuable Company
Growing a business is hard work, but managing its finances shouldn’t be a mystery. In this practical guide, William Lieberman-founder of The CEO’s Right Hand and veteran entrepreneur with over 30 years of experience-delivers the financial knowledge every small business CEO needs to succeed.
Drawing from his journey founding multiple companies and guiding hundreds of businesses to successful growth and exits, Lieberman cuts through the complexity of financial management with straightforward advice and actionable strategies. Whether you’re struggling with cash flow challenges, wondering when to hire financial talent, or preparing to raise capital, this book provides the roadmap you need.
You’ll discover:
How to build the right financial team at each stage of growth
Essential financial metrics that truly matter to your business
Practical approaches to forecasting, cash management, and KPI tracking
Strategies to maximize your company’s value for potential investors or buyers
Stop flying blind with your company’s finances. This no-nonsense guide gives you the tools to build a financially resilient business that’s positioned for long-term success and ready for whatever opportunities come your way.
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