Corporate Illusions Made Easy

From the author of the best-selling, “Urban Illusions” and “Pack Flat Illusions for Kids & Family Shows” comes another specialty illusion book written specifically for the working Corporate Magician – “Corporate Illusions Made Easy”!

J C Sum, one of Asia’s top professional illusionists and illusion designers, shares ten original illusions that have been custom-designed for product launches, media events, tradeshows, conferences and road shows across Asia Pacific & Europe over the last 20 years.

From making corporate executives appear, producing new products, launching corporate logos and staging motivational stunts, the illusions in the book are simple to build, effective in design and practical to stage in non-traditional performance environments.

All illusions are professional level effects and take into account realistic budgets, size, logistics, venue and staging constraints typical of corporate events.

Best of all, no prior illusion knowledge is necessary to understand, build and execute the illusions. New illusionists will be introduced to known as well as original illusion methods and ideas that they can execute with confidence.

Experienced illusionists will find original practical solutions for common requests from corporate clients that they can use immediately.

In the first illusion book of its kind, it also includes an extensive discussion on presenting illusions for corporate events, the role of the “Corporate Illusionist,” how to go about building the illusions in the book as well as incorporating corporate messaging into the illusions.

If you book a launch, conference, awards dinner or tradeshow with just one idea from this book, you will recoup your investment in the book many times over with a single engagement.

Contents include:

Examining Illusions for Corporate Events – The Role of the Corporate Magician/ Illusionist
Different Types of Corporate Events & Venues
How to Build the Illusions in this Book
The Arrival: A Self-Contained Surrounded VIP Appearance
Showcase: An Elegant Production of a Product in a Clear Display Case
Rising Identity: A Unique Way to Introduce a new Corporate Identity or Logo
Corporate Restraint: A Motivational Escape Illusion Performed by a CEO
Global Crossing: The Teleportation of a CEO
Executive Travel: A Magical Transformation of Corporate Executives
The Sword Box: Metaphor Incorporating Corporate Messaging with an Illusion
Jeweled Revelation: A Big Effect for a Small Item Production
The Conference: The Appearance of a Committee of People on Stage
A Big Reveal: The Magical Production of a Large Inanimate Product

“Corporate Illusions Made Easy” features detailed illusion construction plans, full illusion presentations and corporate messaging & customization.

Author Biography

Based in Singapore, J C Sum is one of the top professional illusionists in Asia and is a world-class designer of original illusions and mega illusions. As an international performer, J C has staged over 3500 shows across Asia Pacific as well as in the Middle East, Europe and the US. Over the years, he has created many original mega illusions and stunts that have established him as one of the most innovative illusionists in the world. His creative stunts include reading 100 minds in 60 minutes, performing the world’s first tandem upside down double strait jacket escape and teleporting & vanishing people & cars over great distances. More than 120 million people have seen J C’s magic on television with appearances on over 26 programs internationally. J C is widely regarded as one of the most prolific modern illusion designers in the world. He has written numerous best-selling books on illusion designs & presentations and produced various videos on illusions for the magic community that have been sold in over 70 countries. He is also the author of the critically acclaimed “The Showbiz Master Plan” that details a blueprint to a successful live entertainment career. J C produces content and a podcast for the Backstage Business Academy, a site that explores making money with your creative passion and being happy. Besides magic, J C enjoys reading, watching movies, playing pool, cooking and customizing “Transformers” toys. For more info, visit: www.jcsum.com To download a FREE illusion plan, visit: www.illusionbooks.com