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Cut and Fold Techniques for Promotional Materials is a unique collection of more than 40 attention-grabbing cut-and-fold designs that promote and advertise services and products. This revised edition includes four new projects:Credit Card WalletReversing CubesPhoto FrameBaseball CapFollowing the elegant, easy-to-follow style of Paul Jackson’s other titles for Laurence King, this book is an essential resource for marketing professionals and design students, and an inspirational guide to anyone looking to enhance the presentation of their product or service.
Author Biography
Paul Jackson is the author of more than 30 books on paper arts and crafts. He has taught the techniques of folding on over 150 university-level design courses in the UK, Germany, Belgium, the US, Canada and Israel, and has been a ‘folding consultant’ for such companies as Nike and Siemens.
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