Entrepreneurship Trajectories

Entrepreneurship Trajectories: Entrepreneurial Opportunities, Business Models, and Firm Performance explores several entrepreneurship trajectories recognized by economists and entrepreneurs. It is not possible to talk about growth paths addressed by entrepreneurial ventures without recalling the business model and the type of entrepreneurial opportunity at their foundations. Diego Matricano assumes that the growth paths addressed by entrepreneurial ventures depend on both effective business models and promising opportunities. This pragmatic guide illuminates the entrepreneurial trajectories linking opportunities, business models, and growth paths, offering complete and nuanced views through its extensive use of case studies.

Author Biography

Diego Matricano Ph.D. is Assistant Professor at the Università degli Studi della Campania “L. Vanvitelli”, Capua, Italy, where since 2016 he has taught Strategies for International Markets. He has studied at the Jönköping International Business School, Sweden, and he was a visiting scholar at The Wharton School, University of Pennsylvania, where he also participated in a research project at the Sol. C. Snider Entrepreneurship Research Center directed by Prof. Ian MacMillan. His research focuses on entrepreneurship, innovation, start-ups and technology transfer. His articles, which deal principally with entrepreneurship, entrepreneurial opportunities, SMEs and innovation networks, have appeared in distinguished scientific journals. He has authored monographs with national (Italian) publishing houses and chapter contributions published by international editors. He is an experienced track chair at European Academy of Management (EURAM) and Euromed Academy of Business (EMAB) annual international conferences, and presenter at World Open Innovation Conference (WOIC), Sinergie–SIMA, and AIDEA (Italian Academy of Business Administration) annual conferences.