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Emotional and Experiential Dimensions of Modern Marketing

 

 

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Digital Marketing Dominance
Jane Pickering

 

 

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Mastering Brand Management Skills
Pattammal Varadarajan

 

 

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Pinata Economics
Lucas Brooks

 

 

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Understanding Voter Behavior With Predictive Modeling

 

 

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Customer Centricity
Bachmann

 

 

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The Profit Playbook
Oliver Kral

 

 

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Conspicuous
Karina Vunnam

 

 

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Conspicuous
Karina Vunnam

 

 

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Contemporary Drivers of Economic Behavior and Digital Transformation

 

 

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Consumer Protection

 

 

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Social and Sustainable Finance for Social Innovation and Sustainable Development Goals (SDGs)

 

 

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Social and Sustainable Finance for Social Innovation and Sustainable Development Goals (SDGs)

 

 

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Multidisciplinary Approach to Luxury Consumption and AI

 

 

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Brand Powerhouse
Ashtrid Andhianingrum

 

 

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Strategic Microeconomics
Woody R Clermont

 

 

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Multidisciplinary Approach to Luxury Consumption and AI

 

 

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Examining Modern Economic Anthropology

 

 

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Agency Marketing Mastery
Amber Spurlin

 

 

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Retirement Ready
Martin Hawes

Was $43.95

 

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Influence, New and Expanded
Robert B Cialdini

 

 

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Venturing into the Bioeconomy
Mats Sundgren, A. Styhre

 

 

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Contagious
Jonah Berger

 

 

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Shopper Marketing
Markus Stahlberg, Ville Maila

 

 

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Behavioral Economics
Fabrizio Ghisellini, Beryl Y. Chang

 

 

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Happy Money
Elizabeth Dunn, Michael Norton

 

 

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Misbehaving
Richard H. Thaler

 

 

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Nudge
Richard H. Thaler, Cass R. Sunstein

Elsewhere $51.95

 

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The Edward Bernays Reader
Edward Bernays

 

 

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The SAGE Handbook of Consumer Culture

 

 

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Econophysics and Capital Asset Pricing
James Ming Chen

 

 

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The Undoing Project
Michael Lewis

Elsewhere $26.99

 

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Escaping Paternalism
Mario J. Rizzo, Glen Whitman

 

 

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How to Work a Room, 25th Anniversary Edition
Susan Roane

 

 

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Bounded Rationality and Industrial Organization
Ran Spiegler

 

 

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Adaptive Markets
Andrew W Lo

 

 

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