Business & Economics Books:

Business Planning for Managers and Entrepreneurs



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Business Planning for Managers and Entrepreneurs by Pierre Alexandre Lurin
$61.99 was $104.99 save $43.00
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This guide is the ultimate reference for business planning practitioners. Following an introduction it contains 13 chapters: Getting Started - Structuring a business plan - Case study of a UMTS service provider - What can we learn from the crash? Financial Statements and Valuation - Understanding financial statements - Valuing businesses - Checklist of common pitfalls Forecasting Revenues and Costs - Forecasting is an art - Forecasting on the supply side - Forecasting demand Advanced Techniques - Knowing your competitors - Value chain and business model - Scenario planning - Valuing business opportunities as 'Real Options' 'Business Planning for Managers and Entrepreneurs' is illustrated with 100 pictures, including examples and case studies from the ICT industry.

Author Biography

Pierre A. Lurin is a long-time practitioner who brings hands-on experience from industry. He has helped managers develop better business planning skills in numerous seminars and consulting assignments across the world in the last 20 years. Pierre is currently a Managing Partner at INVESTAURA Management Consultants, a consultancy company specialising in Mergers and Acquisitions, Corporate Development and Enterprise Performance Management.
Release date Australia
December 29th, 2014
Country of Publication
United States
black & white illustrations
Investaura Publications
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