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Communicating Mobility and Technology by Ehren Helmut Pflugfelder
Communicating Mobility and Technology by Ehren Helmut Pflugfelder
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Communicating Mobility and Technology

A Material Rhetoric for Persuasive Transportation
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Description

Winner of the 2018 CCCC Technical and Scientific Communication Award in the category of Best Book in Technical or Scientific Communication Responding to the effects of human mobility and crises such as depleting oil supplies, Ehren Helmut Pflugfelder turns specifically to automobility, a term used to describe the kinds of mobility afforded by autonomous, automobile-based movement technologies and their ramifications. Thus far, few studies in technical communication have explored the development of mobility technologies, the immense power that highly structured, environmentally significant systems have in the world, or the human-machine interactions that take place in such activities. Applying kinaesthetic rhetoric, a rhetoric that is sensitive to and developed from the mobile, material context of these technologies, Pflugfelder looks at transportation projects such as electric taxi cabs from the turn of the century to modern day, open-source vehicle projects, and a large case study of an autonomous, electric pod car network that ultimately failed. Kinaesthetic rhetoric illuminates how mobility technologies have always been persuasive wherever and whenever linguistic symbol systems and material interactions enroll us, often unconsciously, into regimes of movement and ways of experiencing the world. As Pflugfelder shows, mobility technologies involve networks of sustained arguments that are as durable as the bonds between the actors in their networks.

Author Biography:

Ehren Helmut Pflugfelder is Assistant Professor of Professional, Technical, and Scientific Writing in the School of Writing, Literature, and Film at Oregon State University, USA.
Release date Australia
June 28th, 2018
Pages
178
Audience
  • Tertiary Education (US: College)
Illustrations
9 Line drawings, black and white; 10 Halftones, black and white; 19 Illustrations, black and white
ISBN-13
9781138319752
Product ID
28248763

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