Non-Fiction Books:

The Robert Collier Letter Book

Format

Paperback

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The Robert Collier Letter Book by Robert Collier
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Description

First published in 1931, The Robert Collier Letter Book is by far the top book on writing sales letters. But it goes beyond that. As every great copywriter knows, these techniques are directly transferable to the Internet, whether through web copy or email or whatever. This book earned Robert Collier the distinction of being one of the greatest marketing minds in history. Robert Collier sales letters were successful because he wrote to his readers' needs. As an expert in marketing, his sales savvy and writing expertise placed hundreds of millions of dollars in his clients' pockets.
Release date Australia
July 25th, 2018
Illustrations
Illustrations, black and white
Imprint
Blurb
Pages
406
Dimensions
152x229x23
ISBN-13
9781388273316
Product ID
28249407

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