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The Robert Collier Letter Book by Robert Collier
The Robert Collier Letter Book by Robert Collier
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The Robert Collier Letter Book

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The Robert Collier Letter Book

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Description

First published in 1931, The Robert Collier Letter Book is by far the top book on writing sales letters. But it goes beyond that. As every great copywriter knows, these techniques are directly transferable to the Internet, whether through web copy or email or whatever. This book earned Robert Collier the distinction of being one of the greatest marketing minds in history. Robert Collier sales letters were successful because he wrote to his readers' needs. As an expert in marketing, his sales savvy and writing expertise placed hundreds of millions of dollars in his clients' pockets.
Release date Australia
May 23rd, 2019
Audience
  • General (US: Trade)
Imprint
Blurb
Pages
406
Publisher
Blurb
Dimensions
152x229x23
ISBN-13
9781388273316
Product ID
28249407

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