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World Scientific Book Series In Marketing

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Finding Wisdom In Brand Tragedies: Managing Threats To Brand Equity on Hardback by Robert J Thomas
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Finding Wisdom In Brand Tragedies: Managing Threats To Brand Equity
by Robert J Thomas ~ Hardback
Available - Usually ships in 3-4 weeks
New Directions In Behavioral Pricing on Hardback
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New Directions In Behavioral Pricing
Hardback
Pre-order - out 30 Jun 2024
Finding Wisdom In Brand Tragedies: Managing Threats To Brand Equity by Robert J Thomas
$95.99
Finding Wisdom In Brand Tragedies: Managing Threats To Brand Equity
by Robert J Thomas ~ Paperback / softback
Available - Usually ships in 3-4 weeks