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An Evaluation of Public Relations Strategies of National Youth Service Corps and National Orientation Agency for Nigeria's Integration by Chamberlain Egbulefu
An Evaluation of Public Relations Strategies of National Youth Service Corps and National Orientation Agency for Nigeria's Integration by Chamberlain Egbulefu
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An Evaluation of Public Relations Strategies of National Youth Service Corps and National Orientation Agency for Nigeria's Integration

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Description

The book evaluated the strategies (tools) employed by National Youth Service Corps (NYSC) and National Orientation Agency (NOA) in enhancing Nigeria's integration. It acquaints the reader with the knowledge that while newsletters and advertorials are not effective other public relations strategies (tools) such as community relations, media relations and corps members are very effective. However, ethnicity, politics of acrimony, religion, lack of social amenities and corruption pose enormous dangers to Nigeria's integration.

Author Biography:

Dr. Chamberlain Chinsom Egbulefu hails from Umuojima Okereke in Osisioma-Ngwa of Abia State, Nigeria. He is a lecturer in the Department of Mass Communication Benson Idahosa University, Benin City, Edo State, Nigeria. His interest is in integration studies, public relations and advertising.
Release date Australia
May 17th, 2018
Audience
  • General (US: Trade)
Pages
204
Dimensions
156x234x11
ISBN-13
9783962030292
Product ID
28250298

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