Before Today is the 4AD label debut for LA-based surrealist pop group Ariel Pink’s Haunted Graffiti. With roots going back as far as 1996, Ariel Rosenberg has been carving some of the most intoxicating music going, a sound loaded with hazy nostalgia & a fiercely experimental pop palette which has gained him a cult following.
Formerly a one man, fiercely lo-fi, home bedroom proposition, Before Today showcases the full 4-piece band. Before Today muddles glam rock, West Coast funk & Merseybeat harmonies, veering from demented heavy metal to classic synth-rock, weaving a beguiling range of influences into their music.
After a clutch of critically acclaimed albums (both self-released & on Animal Collective’s label, Paw Tracks), Ariel Pink has established himself as one of the most prolific songwriters of his generation, a visionary producer in the vein of Joe Meek or the tapedeck dilettante (& previous collaborator), R. Stevie Moore. Ariel Pink has always had great support from bNets nationwide & the single Round & Round has been embraced.
Sounds Like/For Fans Of: Devendra Banhart, Grizzly Bear, Animal Collective, Magnetic Fields…