Non-Fiction Books:

Blackberry

The Inside Story of Research in Motion

Format

Hardback

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Blackberry: The Inside Story of Research in Motion by Rod McQueen
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Description

The BlackBerry is -- quite literally -- everywhere. President Barack Obama admits he can't live without it. Oprah Winfrey declared on her show that the BlackBerry is one of her "favorite things." "BusinessWeek" put the case for owning one bluntly in an article entitled "No BlackBerry: No Life." Launched in 1984 by Mike Lazaridis and Jim Balsilliewith on a $15,000 loan, Research in Motion (RIM) has grown into one of the largest and most profitable companies in the world. The reason: the BlackBerry. RIM had sold more than 50 million BlackBerrys by 2009 and sales of the handheld device generates annual profits in excess of $11 billion. "BlackBerry: The Untold Story of Research in Motion" is bestselling author Rod McQueen's fascinating and absorbing biography of the device's incredible popularity, as well as a never-before-seen glimpse into its origins and development -- and the geniuses who were its inspiration.
Release date Australia
March 16th, 2010
Author
Contributors
Foreword by Jim Balsillie Foreword by Mike Lazaridis
Country of Publication
United States
Imprint
Key Porter Books
Pages
320
Dimensions
168x236x25
ISBN-13
9781552639405
Product ID
3945513

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