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Business Degree Success by Jonathan Groucutt
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Description

This is a practical guide for those studying business and management-related subjects at undergraduate level. Written in an engaging and clear style, the book helps students prepare effectively for assignments, presentations, examinations and dissertations, encompassing both business studies and the real workings of business.

Author Biography:

JONATHAN GROUCUTT is Principal Lecturer in Strategy and Marketing at the Business School, Oxford Brookes University, UK. As well as teaching undergraduate, postgraduate and post experience students, he has been involved in module and programme development, both domestically and internationally and has extensive experience of teaching international students. He has written over forty business-related articles and is author of five business academic books, including Foundations of Marketing (Palgrave Macmillan, 2005).
Release date Australia
August 20th, 2008
Audiences
  • Postgraduate, Research & Scholarly
  • Professional & Vocational
  • Tertiary Education (US: College)
Country of Publication
United Kingdom
Illustrations
232 p.
Imprint
Red Globe Press
Pages
232
Publisher
Bloomsbury Publishing PLC
Dimensions
157x235x13
ISBN-13
9780230506459
Product ID
2605673

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