What generates shareholder value? How can it be evaluated? How can it influence investment decisions and corporate strategy? Cash Flow Return On Investment answers all these questions by detailing the pioneering financial research carried out by HOLT Value Associates, the leading consultancy in the field. Read this book if you want to find out what really drives the wealth generation in any business, allowing you to pick which equities will succeed and which strategic initiatives are destined for high returns. The CFROI model is an essential tool for professionals working in finance and corporate strategy. It clarifies how economic value is created in a firm and acts as a reliable guide to: * making investment decisions * taking key strategic decisions * understanding economic value

Author Biography

He has a B.S. in Mechanical Engineering from the University of Southern California and an MBA from the University of California-Berkeley. He has been published in economics, finance, and engineering journals, and in the Wall Street Journal and other business publications. Bart's work on the CFROI valuation model dates back to the late 1960s. The Journal of Investing has published two of his recent articles. Appearing in the Summer 1996 issue, "The CFROI Life Cycle" is an empirical study that underpins the CFROI-model's fade rates. "The CFROI Valuation Model," published in the Spring 1998 issue, presents empirical support and argument for the CFROI-model's market-derived discount rate as superior to the conventional CAPM/beta approach used for estimating firms' costs of capital.