Although language is certainly individualised, most people conform to linguistic norms because of their surroundings. Over time, particular words and phrases are popularised by the media, social trends or world events and with the emergence of internet technologies, the communication between all types of people is much easier. Communication and Language Analysis in the Public Sphere explores the influence of the World Wide Web on the relationships between ordinary citizens and the ability to communicate with politicians, celebrities and the media. As some words may gain popularity worldwide and others may begin to define a specific discipline. This book is essential for linguistics researchers, scholars and professionals interested in determining these patterns and how they affect groups and individuals.