CSR 2.0

Transforming Corporate Sustainability and Responsibility

By:

Wayne Visser

Format:

Paperback / softback

Series:

SpringerBriefs in Organisational Studies

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Description

The book examines the evolution and current state of corporate social responsibility (CSR), using a five-stage maturity model: defensive, charitable, promotional, strategic and transformative CSR. The first four stages are dubbed CSR 1.0 and characterise most current CSR practice, while the fifth stage is named CSR 2.0 (also transformative or systemic CSR) and describes emergent and future CSR practices. Reasons are given why CSR 1.0 approaches have failed to have any significant impact on the most serious global social, environmental and ethical challenges. The emergent CSR 2.0 will then be explored in detail by elaborating on five principles underlying the new approach, including: creativity, scalability, responsiveness, glocality and circularity. A four-part DNA Model is also introduced, covering value creation, good governance, societal contribution and ecological integrity, which provides the basis for defining and measuring CSR 2.0. Finally, a 70-question CSR 2.0 self-assessmentdiagnostic tool developed by the author is presented, with sample data to show how the tool can be used for future research and practitioner application.

Release date Australia

October 24th, 2013

Author

Wayne Visser

Audience

Professional & Vocational

Illustrations

4 Illustrations, black and white; XI, 89 p. 4 illus.

Pages

Series

SpringerBriefs in Organisational Studies

Dimensions

155x235x6

ISBN-13

9783642408731

Product ID

21614123

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