John L. Junkins, PhD, Distinguished Professor and Member of the NAE, has written this "professional advice" book for young and mid-career engineering professors. This book provides no-nonsense mentoring that will help professors achieve success and happiness while performing well the expected volume of teaching, research, scholarship, and winning grants. Dr. Junkins has performed these functions well for four decades, directed the research of over 50 PhD students, published 7 books, several patents and 400 other publications; he has served as Principal Investigator for $40M of research. Over 20 of his offspring are successful professors. Known as an excellent mentor, his advice is derived from first-hand experience and surveys of colleagues. He conveys many practical insights that will help you achieve a productive professional career and a happy personal life. Statistical data provided on successful associate and full professor promotions will help set goals and calibrate your performance.