Austin Sincock has been a strong proponent for the development and use of Enterprise Java to provide access to SAP R/3 systems for the last four years. He has managed product application suites and technical projects around implementing this functionality for major R/3 environments for the last seven years. His projects have included Kraft Foods, Volvo Sweden, and DirecTV. In addition to designing and marketing Java-based SAP applications, Austin evangelizes the use of SAP/Java technologies through both public speaking and web/print publications. He is a frequent speaker at seminars that address the issues of web-enabling SAP, including the Web Enabling Summit 2001, SAP TechEd 2001, and the SearchSAP SAP Developers Summit 2002.