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Entrepreneurship, Business and Economics - Vol. 1

Proceedings of the 15th Eurasia Business and Economics Society Conference
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Description

This volume of Eurasian Studies in Business and Economics focuses on latest results from entrepreneurship and SME research, Human Resources, along with a focus on the Tourism industry. The first part deals with topics ranging from entrepreneurial intentions, social entrepreneurship and technological entrepreneurship to EU policies such as the 7th Framework program. Bridging the themes, the second part on Human Resources and General Management deals with human capital issues, labor force education, employer branding and aligning HR practices to knowledge management outcomes. The third part in particular concentrates on the tourism industry in exploring innovative marketing strategies, WEB 2.0 Challenges, tourism product innovation, and success in international markets.
Release date Australia
March 19th, 2016
Audience
  • Professional & Vocational
Contributors
  • Edited by Hakan Danis
  • Edited by Mehmet Huseyin Bilgin
Edition
1st ed. 2016
Illustrations
48 Illustrations, color; 72 Illustrations, black and white; XVI, 588 p. 120 illus., 48 illus. in color.
Pages
588
Dimensions
155x235x33
ISBN-13
9783319275697
Product ID
24157887

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