Gena and Finn would have never met, but for their mutual love for the hit TV show, Up Below. Regardless of their differences — Gena is a recent high school graduate whose social interactions largely take place online, while Finn is in her early twenties, encountering the difficulties of job hunting in a poor economy and contemplating marriage with her longtime boyfriend — the two girls realize that the bond between them is more than fan fiction. But when disaster strikes and Gena's world turns upside down, only Finn can save her, and that, too, comes with a price. Told through e-mails, text messages, journal entries, and blog posts, Gena/Finn is a story of friendship and love through social media in the digital age.